Revenue Bench — Toby S. Reeves

Three calculators that use your numbers and nobody else's.

No scores, no benchmarks, no black box. Each tool does arithmetic on figures you enter and shows you the formula underneath. Where a number is a judgment call rather than a fact, it says so and hands you the dial.

Three ways to pressure-test the engine

Each takes about a minute. Start anywhere.

Nothing here leaves your browser. No account, no email, no analytics on your inputs, nothing stored or transmitted. Close the tab and it is gone. Screenshot the panel if you want to keep the numbers.

How much of your new business walks out with you?

Owner concentration in new-logo revenue, and what is exposed if you step back.

Last twelve months

New business only. Renewals and expansion from existing clients do not count here.

Your week
The handoff test

If you stopped selling entirely on Monday, who picks up your pipeline?

What this number is for

Owner concentration is one of the first things an acquirer, a lender, or an incoming sales leader looks at, because it separates a company from a practice. This tool will not tell you what a buyer would pay or apply a valuation discount, because that depends on your industry, your deal structure, and who is buying. It gives you the input to that conversation, not the answer.

New business dependent on you

0%

of new-logo revenue closed last year

Revenue closed by you$0
Revenue closed by everyone else$0
Average per other seller$0
Your hours in the sales seat, per year0
Annual value of those hours$0
Revenue at risk if you step back$0
Reading

How many dials does your revenue target actually require?

Work backwards from the number you have to hit, using your own conversion rates.

The target

New business only. Leave out renewals and expansion, or the math will flatter you.

Your funnel

Use your real rates, not the ones you wish you had. If you do not know a number, that gap is itself worth knowing.

What this leaves out

It assumes every deal closes inside the year, so if your cycle runs longer than a few months the real dialing starts earlier than this suggests. And it assumes the phone is your only channel. Email, referral, and inbound all reduce the number, but only in proportion to what they actually produce, which most firms have never measured.

Dials required, per seller, per week

0

to hit the target

To hit the target
New clients needed0
First meetings needed0
Conversations needed0
Dials needed0
Per seller, per week
Meetings to run0
Conversations to have0
Dials to make0
Hours on the phone, at 12 dials an hour0

Is there enough pipeline to make the number, and enough time to close it?

Coverage against the gap, plus the timing check most coverage math leaves out.

The period

A quarter, a year, or any window you are measuring. Keep every figure below on the same window.

The pipeline

Qualified opportunities only. If you include every open record in the CRM, the coverage number will look fine and mean nothing.

Why the timing half matters

Coverage ratios are usually quoted on their own, which hides the more common failure. A team can carry healthy coverage and still miss, because anything created after the cutoff date below cannot close inside the period no matter how good it is. If your cycle is longer than the days you have left, the deals that make this quarter already exist.

Coverage against the gap

0.0x

you need 0.0x at this win rate

The gap
Still to close$0
Pipeline required at this win rate$0
Pipeline surplus or shortfall$0
Expected close from current pipeline$0
If short
New qualified opportunities needed0
Timing
Cutoff to still close in period0 days
Verdict on new deals
Reading

How the math works

Every formula, in full. If a number on this site cannot be traced back to something you typed, it should not be here.

Founder Dependency

concentration = your closed ÷ total new-logo at risk = your closed × handoff factor

The handoff factor comes from your answer to the handoff question: nobody puts the full amount at risk, someone badly puts two thirds, someone capable puts a third, an existing handoff puts none. Hours are multiplied by 46 working weeks and by the hourly value you set.

Meeting Math

clients = target ÷ deal size meetings = clients ÷ close rate conversations = meetings ÷ booking rate dials = conversations ÷ connect rate

Weekly figures divide by your selling weeks and headcount. The phone-hours line uses twelve dials an hour, which is the only pace assumption on the page. Divide the dial figure yourself if your team works at a different rate.

Pipeline Coverage

gap = target − booked required pipeline = gap ÷ win rate coverage = pipeline ÷ gap cutoff = days left − sales cycle

Required coverage is one divided by your win rate, so a 25% win rate needs 4x. Opportunities needed divides any shortfall by the win rate and then by your average opportunity value. No curves, benchmarks, or industry multipliers are applied anywhere in any of the three.

Your data stays here

Everything runs in your browser. Nothing is transmitted, stored, or logged, and there is no account or email required. There is no attack surface because there is no server, and no privacy policy because there is nothing to disclose.

Judgment calls are labeled

Two figures on this site are estimates rather than facts: the recovery rate and the value of an owner's hour. Both are yours to set, both are marked, and neither has a default that pretends to be a benchmark.

What these are not

Models built from figures you enter, meant as a starting point for a conversation. Not forecasts, not valuations, and not claims about what any specific change would return. If an output looks impossible, that is usually the useful part.

If a number here bothered you, that is the conversation.

I am a hands-on fractional CRO for technology services and staffing firms. These tools are a five-minute version of a one-week diagnostic.

Book 20 minutes
Revenue Bench
tobysreeves.com

Built by Toby S. Reeves. The tools run entirely in your browser and collect nothing. Use the numbers as a starting point for a conversation, not as advice.